Imprint and Privacy Policy

This Privacy Policy clarifies the nature, scope and purpose of the processing of personal data (hereinafter referred to as “Data”) within our online offer and the websites, functions and contents associated with it, as well as external online presences, such as our social media profile (collectively referred to as the “Online Offer”). In terms of the terms used, such as “Processing” or “Responsible” we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).

Manuela Müller
Neugereutstr. 17
70199 Stuttgart


Types of Data processed:

  • Inventory data (e.g., names, addresses)
  • Contact details (e.g., e-mail, phone numbers)
  • Content data (e.g., text input, photographs, videos)
  • Usage data (e.g., websites visited, interest in content, access times)
  • Meta/communication data (e.g., device information, IP addresses)

Categories of affected persons
Visitors and users of the online offer (hereinafter we refer to the data subjects collectively also as “users”).

Purpose of processing:

  • Provision of the online offer, its functions and contents
  • Responding to contact requests and communicating with users
  • Security
  • Range measurement/marketing

Terms used
‘Personal Data’ means any information relating to an identified or identifiable natural person (hereinafter ‘data subject’); Identifiable is a natural person who is directly or indirectly, in particular by means of an assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (e.g. Cookie) or can be identified as one or more special characteristics that are an expression of the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.

‘Processing’ means any operation carried out with or without the aid of automated procedures or any series of operations relating to personal data. The term goes far and encompasses virtually every handling of data.

‘pseudonymisation’ means the processing of personal data in such a way that personal data can no longer be assigned to a specific data subject without the use of additional information, provided that such additional data may be information is kept separately and subject to technical and organisational measures to ensure that the personal data is not assigned to an identified or identifiable natural person.

‘profiling’ means any type of automated processing of personal data consisting in the use of such personal data to assess certain personal aspects relating to a natural person, in particular in order to to analyse or predict the performance, economic situation, health, personal preferences, interests, reliability, behaviour, whereabouts or relocation of this natural person.

“Responsible” means the natural or legal person, authority, body or other body which decides, alone or jointly with others, on the purposes and means of the processing of personal data.

‘processor’ means a natural or legal person, authority, body or other body processing personal data on behalf of the controller.

Authoritative legal bases
By the sort. 13 We inform you about the legal basis of our data processing. If the Legal Basis is not mentioned in the Privacy Statement, the following applies: The Legal Basis for Obtaining consents is Art. 6 Abs. 1 lit. a and kind. 7 GDPR, the Legal Basis for Processing to Fulfil our Services and Implement contractual Measures, as well as Answering inquiries is Kind. 6 Abs. 1 lit. b GDPR, the Legal Basis for Processing to Fulfil our legal Obligations is Kind. 6 Abs. 1 lit. c GDPR, and the Legal Basis for Processing to Safeguard our legitimate Interests is Kind. 6 Abs. 1 lit. F DSGVO. In the event that vital interests of the person concerned or another natural person require the processing of personal data serves Art. 6 Abs. 1 lit. D GDPR as the legal basis.

We meet according to the Species. 32 GDPR TAKING Into account the State of the Art, Implementation costs and the Nature, scope, Circumstances and Purposes of Processing, as well as the different Likelihood of Occurrence and Severity of the Risk to the Rights and Freedoms of natural Persons, appropriate technical and organisational Measures to ensure a level Of Protection appropriate to the Risk.

Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as access to it, entering, sharing, ensuring availability and its Separation. We have also established procedures to ensure a perception of affected rights, deletion of data and response to data exposure. We also take the protection of personal data into account in the development, or Selection of Hardware, Software and Procedures, in accordance with the Principle of Data protection through Technology design And data protection-friendly Presets (Type. 25 GDPR).

Working with Contract Processors and Third parties
If, as Part of our Processing, We disclose data to other Persons and Companies (Processors or third parties), transmit it to them or otherwise Grant them access to the Data, this will only be done on The basis of legal Permission ( Such as. If the Data is transmitted to Third parties, such as payment Service Providers. Article. 6 Abs. 1 lit. (F) GDPR is required to Comply with The Contract), you have consented to a legal Obligation to do so or on The basis of our legitimate Interests (E.g. When using agents, web hosts, etc.).

If we provide Third parties with the Processing of Data on the basis of a so-called “Order processing contract” shall be done on the basis of the nature. 28 GDPR.

Transfers to third countries
If we provide data in a third country (i.e. Process outside the European Union (EU) or the European Economic Area (EEA)) or do so as Part of the Use of Third-party Services or Disclosure, or disclosure. This is only Done if it is done to Fulfil our (before) contractual Obligations, on the basis of your consent, on the basis of a legal Obligation or on the basis of our legitimate Interests. Subject to legal or contractual Permits, we process or leave the Data in a Third Country only in the event of the special Requirements of the Species. 44 ff. GDPR. I.e. Processing takes place, for example. On the basis of special guarantees, such as the officially recognised finding of a level of data protection corresponding to the EU (e.g. for the United States through the “Privacy Shield”) or observance of officially recognized special contractual obligations (so-called “Standard Contractual Clauses”).

Rights of the persons concerned
You have the Right to request confirmation as to whether data in question is processed and for Information about this Data, as well as for Further Information and Copy of the Data in accordance With nature. 15 GDPR.

You have accordingly. Article. 16 GDPR has the Right to require the completion of the Data concerning you or The Correction of the incorrect Data Concerning you.

You have By way of the Species. 17 GDPR THE Right to demand that Data in question be deleted immediately, or that data in question be deleted. Alternatively, according to the Species. 18 GDPR TO require a Restriction of the Processing of the data.

You have the Right to request that the Data you have provided to us is provided by the Species. 20 GDPR AND demand it be Transmitted to other Persons responsible.

They are also well. Article. 77 GDPR has the right to lodge a complaint with the competent supervisory authority.

Right of withdrawal
You have the Right to give consent. Article. 7 para. 3 GDPR WITH Effect for the Future to be revoked.

Right to Object
You can process the Data in question in the future according to the Type. 21 GDPR AT any time. The objection may be made in particular against processing for direct advertising purposes.

Cookies and the right to object to direct advertising
“Cookies” are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie is primarily used to provide the information about a user (or To store the device on which the cookie is stored) during or after its visit within an online offer. As temporary cookies, or “Session cookies” or “transient cookies” are cookies that are deleted after a user leaves an online offer and closes his browser. In such a cookie, for example, can. The contents of a shopping basket are stored in an online store or login status. “permanent” or “persistent” are cookies that remain stored even after the browser is closed. For example, Login status is saved when users visit it after several days. Similarly, such a cookie can store the interests of users used for range measurement or marketing purposes. “Third-party cookies” are cookies offered by providers other than those responsible for the online offer (otherwise, if they are only their cookies, they are called “first-party cookies”).

We may use temporary and permanent cookies and make up for this as part of our privacy policy.

If users do not want cookies to be stored on their computer, they are asked to disable the option in their browser’s system settings. Saved cookies can be deleted from the browser’s system settings. The exclusion of cookies can lead to functional limitations of this online offer.

A general objection to the use of cookies used for online marketing purposes can be explained by the US side the EU side a large number of services, especially in the case of tracking. In addition, cookies can be stored by switching them down in the browser’s settings. Please note that not all functions of this online offer may be available.

Deletion of data
The Data we process is based on The Type. 17 and 18 GDPR DELETED or restricted in their Processing. Unless expressly stated in the context of this Privacy Statement, the data stored with us will be deleted as soon as it is no longer necessary for its purpose and no legal retention obligations stand in the way of deletion. Unless the data is deleted because it is necessary for other and legally permissible purposes, its processing will be restricted. I.e. The data will be blocked and will not be processed for any other purpose. This applies, for example, to For data that must be retained for commercial or tax reasons.

According to legal Requirements in Germany, the Retention takes place in particular for 10 Years in accordance with § § 147 (). 1 AO, 257 Abs. 1 No. 1 and 4, Paragraph. 4 HGB (Books, Records, situation reports, Booking documents, Trading Books, documents relevant To Taxation, etc.) and 6 Years in accordance with § 257 (). 1 No. 2 and 3, Paragraph. 4 HGB (Trading Letters).

According to legal Requirements in Austria, the Storage Takes place in particular for 7 J in accordance with § 132 (). 1 BAO (Accounting Documents, receipt invoices, Accounts, receipts, Business papers, preparation of Revenues and Expenses, etc.), for 22 Years in Connection with Land and for 10 Years for Documents related to electronically Provided services, Telecommunications, broadcasting and Television Services provided to Non-entrepreneurs in EU Member States, for which the Mini-One-Stop Shop (MOSS) is used.

Business-related Processing
In addition, we process

  • Contract data (e.g., subject matter of contract, term, customer category)
  • Payment data (e.g., bank details, payment history)

by our customers, prospects and business partners for the provision of contractual services, service and customer care, marketing, advertising and market research.

Contractual services
We process the data of our contractual partners and interested parties as well as other clients, customers, clients, clients or contractual partners (uniformly referred to as “contractual partners”) in accordance with art. 6 Abs. 1 lit. B. GDPR to provide them with our contractual or pre-contractual services. The data processed here, the nature, scope and purpose and necessity of its processing, are determined by the underlying contractual relationship.

The processed data includes the master data of our contractual partners (e.g., names and addresses), contact data (e.g. e-mail addresses and telephone numbers) as well as contract data (e.g., services used, contract content, contractual communication, names of contact persons) and payment data (e.g., bank details, payment history).

In principle, we do not process specific categories of personal data, unless these are components of commissioned or contractual processing.

We process data that are necessary for the establishment and fulfilment of the contractual services and indicate the necessity of their disclosure, unless this is evident to the contractual partners. Disclosure to external persons or companies is only made if it is required under a contract. When processing the data provided to us within the scope of an order, we act in accordance with the instructions of the client as well as the legal requirements.

As part of the use of our online services, we may store the IP address and the time of the respective user action. The storage is based on our legitimate interests as well as the interests of the users in the protection against misuse and other unauthorized use. In principle, this data will not be passed on to third parties, unless it is intended to pursue our claims in accordance with the Article. 6 Abs. 1 lit. Q. GDPR is required or there is a legal obligation to do so in accordance with Article. 6 Abs. 1 lit. C. GDPR.

The deletion of the data takes place when the data are no longer necessary for the fulfilment of contractual or statutory duty of care as well as for the handling of any warranty and comparable obligations, whereby the need for the retention of the data reviewed every three years; in addition, the statutory retention obligations apply.

With the following Notices, we inform You about the Contents of our Newsletter as well as the registration, shipping and statistical Evaluation Procedure as well as Your Rights of opposition. By subscribing to our newsletter, you agree to the reception and the procedures described.

Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (“Newsletter”) only with the consent of the recipients or a legal permission. If its contents are specifically described as part of a registration for the newsletter, they are decisive for the consent of the users. Moreover, our Newsletters contain Information about our Services and us.

Double-opt-in and logging: Registration for our newsletter takes place in a so-called Double-opt-in procedures. I.e. You will receive an email after signing up asking you to confirm your registration. This confirmation is necessary so that no one can log in with foreign email addresses. Registrations to the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the login and confirmation timing, as well as the IP address. The changes to your data stored with the shipping service provider are also logged.

Registration credentials: To sign up for the newsletter, it is sufficient to provide your email address. As An option, we ask you to provide a Name for personal Contact in the Newsletter.

The Sending Of the Newsletter and the Measurement Of success associated with it are based on the consent of the Recipients. Article. 6 Abs. 1 lit. a, Kind of. 7 GDPR § 7 (). 2 No. 3 UWG or if consent is not required, based On our legitimate Interests in Direct Marketing. Article. 6 Abs. 1 lt. Q. GDPR i.V.m. § 7 () 3 UWG.

The logging of the registration procedure is based on our legitimate interests. Article. 6 Abs. 1 lit. F DSGVO. Our Interest is directed towards the Use of a user-friendly and secure Newsletter system that serves both our business Interests and meets the Expectations of users and also allows us to Prove consent.

Termination/revocation-You can cancel the receipt of our newsletter at any time, i.e. Resist their consents. A link to the cancellation of the newsletter can be found at the end of each newsletter. We may store the emailed addresses issued for up to three Years on The basis of our legitimate Interests before deleting them in order to prove prior consent. The Processing of this Data is limited to the Purpose of a possible Defense against claims. An individual Deletion Request is possible at any time, provided that the former Existence of consent is confirmed at the same time.

Newsletter-Measurement Of Success
The Newsletters contain a so-called one. “Web beacon,” i.e. A pixel-sized File that is available when Opening the Newsletter from our Server, or If we use a Shipping Service Provider whose Server is retrieved. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval, will be collected first.

This information is used to improve the technical services on the basis of the technical data or the target groups and their reading behaviour based on the raRuforte (which can be determined with the help of the IP address) or the access times. Statistical surveys also include determining whether newsletters will open, when they will open and which links will be clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, It is neither Our Intention nor, if used, that of the Shipping Service Provider to observe individual Users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.

A separate Revocation of the Measure Of success is unfortunately not possible, in which Case the entire Newsletter subscription must be cancelled.

Hosting and e-mail shipping
The hosting services we use are used to provide the following services: Infrastructure and platform services, computing capacity, storage and database services, e-mail delivery, security services and Technical maintenance services that we use for the purpose of operating this online offer.

In doing this, we process, or Our hosting provider inventory data, contact data, content data, contract data, usage data, meta-and communication data of customers, interested parties and visitors of this online offer based on our legitimate interests in an efficient and Secure provision of this online offer. Article. 6 Abs. 1 lit. f GDPR i.V.m. Article. 28 GDPR (completion contract of contract).

Collection of access data and log files
We, respectively, Our hosting provider, elevates on the basis of our legitimate interests in the sense of the species. 6 Abs. 1 lit. Q. GDPR data about every access to the server on which this service is located (so-called server log files). Access data includes name of the website retrieved, file, date and time of retrieval, amount of data transferred, notification of successful retrieval, browser type plus version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting providers.

Logfile information is available for security reasons (e.g. Stored for a maximum of 7 days to investigate acts of abuse or fraud) for a maximum period of 7 days and then deleted. Data that is required for further retention for evidentiary purposes are exempt from deletion pending a final resolution of the incident.

Integration of services and content of third parties
We set within our Online Offer on the Basis of our legitimate Interests (i.e. Interest in the analysis, optimization and economic operation of our online offer in the sense of the species. 6 Abs. 1 lit. Q. GDPR) Third-party content or Service Offerings to Provide their Content and Services, such as: videos or fonts (hereinafter referred to as “Content”).

This always presupposes that the Third-party providers of this Content perceive the IP address of the Users, since they would not be able to send the Content to their Browser without the IP address. The IP address is required for the presentation of this content. We try to using only such content, their respective provider use the IP address for the delivery of content. Third-party vendors can also use so-called pixel tags (invisible Graphics, also known as “Web Beacons”) for statistical or Marketing Purposes. The “pixel tags” allow Information to be analysed on the Pages of this Website. The pseudonymous Information can also be stored in Cookies on the User’s Device and, among other things, technical Information about the Browser and operating System, referring Websites, Visiting time as well as other Information about The use of our Online Offer As well as associated with such Information from other Sources.

Google Maps
We include the maps of the service “Google Maps” of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The Data processed may include, in particular, users ‘ IP addresses and Location Data, which are not collected without their Consent (usually carried out within the settings of their Mobile Devices). The Data can be processed in the UNITED States. Privacy Policy:, Opt-Out:

Created with Privacy by RA Dr. Thomas Schwenke

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